Where else would you find T-shirt vending machines, a giant Octopus sculpture and portaloos - albeit repurposed as changing rooms - under the same roof? On January the 26th DSM close for their biannual 'Tachiagari' during which they redesign the space, creating installations and making room for new designers. This exercise ensures that the concept store is constantly evolving - as fashion has seasons it makes perfect sense that a fashion store should too. So much sense that we can't work out why all of them don't do it...
A 'Tachiagari' for our office may also be in the pipeline.
See a comprehensive report by the Clothes Whisperer on the SS11 Tachiagari here.
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